Before coming on board with Push Digital, Moose Fitness had recently contracted a designer to take a stab at refreshing the company’s primary logo. While the newly designed logo was clean and sharp, it wasn’t exactly what the client was looking for. Moose Fitness asked Push Digital to step in and take over the logo and branding refresh project, building off the already designed logo. The client requested a primary logo refresh, brand new logos for each of the company’s sub-brands, and a comprehensive style guide.
After moving through an initial concept phase with the client, we began to incorporate color and other fitness-themed design elements. In the end, our Brands team and skilled designers worked together to elevate the initial logo design and deliver an entire branding package that the client was extremely proud of.
This is amazing!
You guys nailed all of the sub-brands.
Thank you so much for all of the work you did on this project.